PC hardware is nice, but it’s not much use without innovative software. We’re delighted to share this news with you today, by welcoming you to Alludo.” "That’s why we’ve decided it’s time for a new brand. "We believe in working better and living better, and we want our solutions to deliver just that, boldly and intentionally," Alludo CEO Christa Quarles. The same holds for Parallels, CorelDraw, MindManager, WinZip, and WordPerfect Office sub-brands. Alludo is the new umbrella brand name for the corporation, while the products will retain their existing branding Corel PaintShop Pro will remain the image-editing product’s name, for example. According to the company, “the name Alludo (pronounced 'ah-LOO-dough') represents a cohesive identity and is a nod to the company’s purpose: to empower 'all you do.'"ĭon’t fret about losing the brand names you’ve grown accustomed to over the years. The company spins the change as better reflecting its mission to empower knowledge workers with graphics, virtualization, and productivity solutions. Taking a page from Google/Alphabet and Facebook/Meta, Corel-the Canada-based maker of creative software like PaintShop Pro, VideoStudio, WinZip, MindManager, and Parallels Desktop since 1985-is rebranding as Alludo. How to Set Up Two-Factor Authentication.How to Record the Screen on Your Windows PC or Mac.
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